Liffey Meats

Liffey Meats are one of Ireland’s top Irish beef exporters and in turn we made a website to reflect not only the quality produce but also to the Liffey Meats story and tradition which makes the brand so unique.

Liffey Meats is a fifth generation family run business that exports high quality Irish beef all over the world.

The main objectives of the website were not only to design and build a modern website that reflects Liffey Meats’ professional standards and high quality produce, but also to communicate the Liffey Meats story which encompasses the family history and their strong links with the Irish farming community.

Keeping with their original branding and the use of infographics, images and typography (thanks to Lisa Carolan Design), we designed a website with a clean, fresh palette combined with a natural earthy and textural quality. The overall design layout and imagery reflects the combination of tradition with a modern style which translates seamlessly from mobile to desktop viewing.